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Breastcancer.org: Fundraising Challenges of a Social Enterprise in a Crowded Market
作者姓名:Sheri Lambert; Sara Honovich;
商品類型:Case (Field)商品編號:W25827
出版日期:2022/02/15內容長度:13 頁

Breastcancer.org (BCO), a small, Pennsylvania-based non-profit organization with a $5.4 million annual budget in 2020, was looking ahead several months to the start of Pink October (also known as Breast Cancer Awareness Month). Unlike the many non-profits that focused on medical research to find a cure for breast cancer, BCO was dedicated to helping patients and their caregivers make sense of complex information, and it had established a digital community .....more

Breastcancer.org: Fundraising Challenges of a Social Enterprise in a Crowded Market - Teaching Note
作者姓名:Sheri Lambert, Sara Honovich
商品類型:商品編號:W25828
出版日期:2022/02/15內容長度:16 頁

Teaching note for product W25827.

Inbal Dror: Expanding the Global Reach of a Couture Bridal Wear Brand - Teaching Note
作者姓名:Sara Honovich, Neha Mittal, Jennifer Sundstrom-Fitzgerald
 商品編號:W27149
出版日期:2022/02/06內容長度:12 頁

Teaching note for product W27247.

Inbal Dror: Expanding the Global Reach of a Couture Bridal Wear Brand
作者姓名:Sara Honovich, Neha Mittal, Jennifer Sundstrom-Fitzgerald
商品類型:Case (Field)商品編號:W27148
出版日期:2022/02/06內容長度:11 頁

In October 2018, Yehuda Katzman, vice-president of marketing and business development at design house Inbal Dror, was attending the 2018 New York Bridal Fashion Week event, where Inbal Dror and its direct competitors revealed their spring lines to distinct buyers. As in previous years, Katzman had lined up meetings with interested retailers and wanted to make sure they appreciated the unique nature of Inbal Dror’s designs and the quality of its craftsmanship .....more